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<div align=justify>When it comes to choosing a domain name, most people are trying to have something short and simple. This is considered to be a golden rule from various points of view. However, there are cases when the longer name can be advantageous.  Here is the list:

* '''''SEO benefits'''''

Sites with more text are preferable by search engine spiders. The longer domain name shows to the search engines that your website is most likely related to the keywords incorporated in your domain name. This factor gives you a huge advantage over other websites that are not using this way.  Longer domain name can have more keywords included. You have up to 64 characters (the limit for domain names) to make the most of it.

* '''''Easier to Remember than you might think'''''

Getting a long domain name is not popular as it is considered to be hard to remember. While this is often true, it is not always the case. If you combine several separate keywords into one domain name, then it will really be hard to remember and may even have no sense at all.  The way out here is to incorporate a sensible sentence into your domain name. It is proved that sentences seem to be easier to remember.  So, try composing your target keywords into a short sentence and see how they would fit in your domain name.

* '''''Greater effect'''''

Another reason to choose a longer domain is because it can provide uniqueness that allows you to stand out from the crowd.  This has a greater effect on your chances of increasing the popularity of your website and attracting more visitors. 

The short domain names have more advantages than the longer one.  However, the most important one may be that they are simply easier to type into a browser.  The proper use of longer domains can improve your search engine rank, increase traffic and help you stand out from the competitors. All these factors constitute a successful website.
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